Fernando Mocelin Machado, M.Sc. AI meets agribusiness. That is where my two worlds meet.
Global COO at NSH Technologies, Founder and CEO of Solutiva and Academic Coordinator of IT and Agribusiness at Senac RS, working across applied AI, data, agribusiness and digital transformation.
Also in: Portuguese (Executive resume, PDF) · Spanish (Executive resume, PDF)
Academic resume (PDF)
- AI & Data
- Agribusiness
- Transformation
- Education
- Based in
- Erechim, Brazil and Mexico City, Mexico
- Languages
- Portuguese (native), Spanish (fluent), English (advanced)
- Registrations
- CFTA · CRA-RS · CREA-RS · PMI
Current roles
Three roles, one mission
One mission: bring AI and data to where the work happens, from the company to the field and the classroom. At Solutiva I experiment, at NSH I apply it at enterprise scale, and at Senac I turn real projects into learning.
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Founder and CEO
I founded and lead a consultancy in AI-enabled digital transformation, process automation, custom software, digital compliance and strategic management.
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Global Chief Operating Officer (COO)
NSH Technologies (opens in a new tab)
I lead global operations across Latin America, EMEA and North America, with portfolio governance, risk management and adoption of generative AI and automation.
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Academic Coordinator (IT and Agribusiness) and Professor
I coordinate 5 technical programs (5,800 hours) in IT and Agribusiness, including the Artificial Intelligence Technician and the Agribusiness Technician programs, and take part in rolling out the 2027 curricula covering machine learning, deep learning, NLP, computer vision and AI ethics.
Expertise
Executive and academic strengths
Executive leadership
- Corporate AI strategy and adoption
- Data governance, responsible AI and privacy
- Intelligent automation and process redesign
- Digital transformation and global operations
- Agribusiness: production chains, rural credit, cooperatives and precision agriculture
- Enterprise architecture, cloud and platforms
- Portfolio, program and PMO management
- Multicultural leadership and executive stakeholders
- Talent development and technology education
Teaching and academic coordination
- Academic coordination of IT and Agribusiness
- Vocational and technological education
- Applied artificial intelligence and data science
- Systems development and software engineering
- Computing, support, infrastructure and networks
- Cloud, information security and privacy
- Agile methods and project management
- AI tools and professional training
- Development of technical and socio-emotional skills
Open to executive positions in artificial intelligence, data, agribusiness and digital transformation at multinational companies, and to teaching and research collaborations.
Career
Professional experience
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Academic Coordinator (IT and Agribusiness) and Professor
Senac Erechim, RS
I coordinate 5 technical programs (5,800 h): AI, Systems Development, Computing, Maintenance and Support, and Agribusiness. I take part in implementing the 2027 curricula and am responsible for AI Tools (36 h), the Applied Computing unit (28 h) of the Marketing program and digital citizenship courses (Office, LGPD, ECA Digital).
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Global Chief Operating Officer (COO)
NSH Technologies
I lead global operations across Latin America, EMEA and North America, with portfolio governance, risk management and adoption of generative AI and automation.
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Founder and CEO
Solutiva
I founded and lead a consultancy in AI-enabled digital transformation, process automation, custom software, digital compliance and strategic management.
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Chief Operating Officer and Head of Digital Commerce
NSH Technologies
I built the B2B, B2C and marketplace digital commerce area and, as COO, consolidated delivery and governance processes for international operations.
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Senior Project Manager
Compass UOL
I managed e-commerce and integration projects for large enterprises, after working in development and requirements analysis.
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Earlier experience
IFRS, Zanatta, Sicredi and COOPERA
I worked in systems analysis and development (internship), agricultural production coordination, and business and cooperative roles.
Academic background
Education
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PhD in Data Science and Artificial Intelligence (in progress)
UTEL, Mexico
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MBA in Higher Education Institution Management (in progress)
Unopar
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Specialization in Higher Education Teaching
Unopar
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Specialization in Teaching in Vocational and Technical Education
Anhanguera
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Master's Degree in Information Technology Management
UTEL, Mexico
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Specialization in Project Management
FGV EBAPE
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Specialization in Software Engineering
PUC Minas
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Technology Degree in Systems Analysis and Development
IFRS Campus Sertão
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Technology Degree in Agribusiness
IFRS Campus Sertão
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Agricultural Technician (technical high school)
Escola Agrotécnica Federal de Sertão
Academic projects and activities
- Researcher, Applied Computing research group (CNPq Directory of Research Groups)
- Member of the teaching project Confraria da Lógica
- Organization of the State Special Olympics of APAES
Continuous learning
Executive education and certifications
Artificial intelligence, cloud and security
- Responsible AI, prompt engineering, innovation and compliance
- Digital Security Awareness
- OCI 2024 AI Foundations and Foundations Associate (valid until 2027)
- AI rules: how to use AI without legal risks
- Generative AI applied to project management
Leadership and management
- Organizational Leadership and Management Specialization
- Entrepreneurial Finance: Strategy and Innovation
- Project Management Professional Certificate
Education and technology
- Microsoft Elevate Educator Expert (2026 to 2027)
- Minecraft Education Ambassador
- Copilot Prompt-a-thon for School Leaders
Services
How I can help
Through NSH Technologies and Solutiva, and as an educator, I help companies, cooperatives and people turn AI, data and automation into results, from the boardroom to the field.
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AI-driven digital transformation
Strategy, governance and delivery of generative AI, machine learning and automation programs, from the first use case to adoption at scale.
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Customer experience and digital commerce
B2B, B2C and marketplace operations on Oracle CX, Salesforce, Adobe Experience Cloud and VTEX, connecting platforms, data and teams.
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Operations, governance and data
Portfolio and PMO governance, process automation, data governance and responsible AI, so decisions rest on reliable data and clear accountability.
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Agribusiness and technology
Data, automation and AI applied to agribusiness value chains, focused on productivity, traceability, rural credit and cooperatives, bringing field experience together with technology.
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Technology education and talent
Curriculum design, teacher development and corporate training in AI and digital skills, with case-based learning drawn from real enterprise challenges.
Organizations I have worked with
Quantitative details, clients and contractual information are withheld in accordance with confidentiality agreements, information security and data protection requirements.
Contact
Let's connect
Executive roles in AI, data, agribusiness and digital transformation, teaching and research collaborations, or partnerships in EdTech: send a message or reach out directly.
- [email protected]
- Phone
- +55 51 4042-7797
- Location
- Erechim, RS, Brazil and Mexico City, Mexico
Professional and academic profiles
- LinkedIn (opens in a new tab)
- Lattes (opens in a new tab)
- ORCID (opens in a new tab)
- GitHub (opens in a new tab)
Resumes (PDF)
Send a message
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